Sellpage vs Stan Store: which is better for selling digital products?
By Saad Saleem. . 4 min read.
Short answer
Sellpage is cheaper for most creators starting out. It’s free to start and takes 5% per sale, so on $300 a month in sales you pay $15. Stan Store costs $29 a month (or $99 for Creator Pro) whether you sell or not, with no free plan. Once you sell more than about $580 a month, Stan’s flat fee becomes the cheaper option.
Price and fees side by side
| Feature | Sellpage | Stan Store |
|---|---|---|
| Monthly price | Free, or $5–$12 | $29–$99 |
| Platform fee per sale | 5% | 0% |
| Free plan | Yes, free forever | No (14-day trial) |
| Fees on $300/month in sales | $15 on Free (5%) | $29 (Creator plan) |
Public pricing, October 2026. The $300 example is 20 sales of a $15 product on each platform’s cheapest suitable plan; card processing applies everywhere and isn’t included. Full table: sellpage.store/compare.
The real difference: when you pay
Stan Store charges a monthly subscription from day one, after a 14-day trial. That’s fine when sales are steady, but most creators’ first months are quiet: you’re still making the product, testing prices and growing an audience. On Stan, those months cost $29 each. On Sellpage they cost nothing, because the 5% fee only applies when someone buys.
- $0 in sales: Sellpage $0, Stan Store $29.
- $300 in sales: Sellpage $15, Stan Store $29.
- $580 in sales: both about $29, the break-even point.
- $1,000 in sales: Sellpage $50, Stan Store $29.
Card processing applies on both and isn’t included in these figures.
What you get on Sellpage
- A store at sellpage.store/yourname with themes, your colours, links and products.
- Paid and free products. Buyers pay without an account and get their files by email straight away.
- Payouts to your bank, PayPal, mobile wallet or crypto in 200+ countries, including countries Stripe doesn’t support.
- Followers: fans follow your store and get a notification on their phone when you publish something new.
- Share previews that show your whole store on WhatsApp and Facebook, and a one-tap Instagram story.
- Visits, orders, top products and traffic sources, without cookies.
Which should you pick?
Choose Sellpage if you’re launching, testing a first product, selling under about $580 a month, or living somewhere Stan’s payment setup doesn’t reach. Choose Stan Store if you already sell well above that every month and want one flat bill.
You can see every platform in one table on the comparison page, or start a free store in a few minutes from the sign-up page.
Sources
Prices were checked in October 2026. Plans change, so confirm on each company’s site.
Frequently asked questions
Is Sellpage a good Stan Store alternative?
Yes, especially if you're starting out. Sellpage is free with no monthly bill and takes 5% per sale, while Stan Store starts at $29 a month with a 14-day trial and no free plan.
When is Stan Store cheaper than Sellpage?
Once you sell more than about $580 a month. Stan's Creator plan is a flat $29 with no fee per sale, and 5% of $580 is $29, so above that the flat fee costs less.
Can I move from Stan Store to Sellpage?
Yes. Create a free Sellpage store, upload the same files, set your prices and swap the link in your bio. Your buyers don't need an account on either platform.